Most Recent Articles

This Hormone Causes Belly Fat (3 Ways To Reduce It)

Hey, it’s Joel, and today I have a little science lesson for you about your “belly fat” hormone, also known as cortisol.  Cortisol is a hormone that your body releases to deal with stress, and unfortunately, high levels of cortisol have been linked to increased levels of abdominal fat. Want Read More…


This “Healthy” Food Makes You FAT (49% Of Americans Eat It Every Day)

Hey, it’s BioTRUST co-founder Josh Bezoni, and I write this to you today as I sit here eating a sandwich.  JUST KIDDING.  You see, I respect my waistline, and I don’t want to expand it rapidly with the likes of sandwiches, okay?  Unfortunately, 49% of Americans eat at least one Read More…


7 Foods You Should NEVER Refrigerate (Because I Said So)

It’s late at night, which obviously means I’m making frequent trips to my refrigerator.  Truth be told, I am literally standing here with the refrigerator door open, typing this newsletter on my phone as I look for a healthy snack to satisfy my every craving.  Hmmm, what to eat?  I Read More…


The BEST Snack To Eat Before Bed

You’ve probably heard the tip that if you’re interested in losing weight, it’s a good idea to eat slowly and chew your food at least 15-20 times before swallowing.  Doing so allows your brain and body to actually sense that it’s full, instead of cramming a bunch of food down your Read More…


ONLY Weigh Yourself On THIS Day Each Week (Not Today)

When it comes to tracking your weight loss efforts, did you know there’s ONE day of the week that is better than all the others?  It’s true, and a new study by the Public Library of Science discovered that the best day each week is Wednesday.  Let me explain. First Read More…


THIS Veggie Reduces Cravings For Sweets & Fast Food By 95%

Reader Question:  Coach Josh, do you have any quick tips to curb my appetite and reduce my cravings?  It seems that snacking is always the death of my diet!  I’ll be doing well, and then a craving comes…and I cave.  Help! Josh’s Answer:  Do you eat spinach?  If you don’t Read More…


The #1 Cause Of A SLOW Metabolism (Affects 99% Of People)

And the answer is… drum roll please… Something you may have done a lot of: Dieting. Particularly in the form of “crash dieting” where calories are restricted for extended perdiods of time. Both crash dieting and chronic dieting can and will wreak havoc on your metabolic rate, as is clearly Read More…


4 High-Fiber “Healthy” Foods That Pack On The Pounds (Avoid These)

Did you know that one of the major contributors to a SLOW metabolism is the overconsumption of whole grains, even foods praised as being “high in fiber” such as: 100% Whole Wheat Bread Whole Grain Pasta Bran Flakes and Other Wheat-Based “Fiber” Cereals, and… Whole Wheat Tortillas and Wraps Despite Read More…


Get Your Greens This St. Patrick’s Day

This St. Patrick’s Day we have 3 delicious ways to enjoy your greens! Below are recipes you can indulge in all year long, PLUS, as a special holiday bonus, a coupon code for 20% off our Low Carb protein powder! Guacamole INGREDIENTS: 3 avocados, peeled, pitted, and mashed 1 lime, Read More…


EXACTLY How to End Emotional Eating Once and for All

Last week, I hosted a little coaching call during which some of my long-time clients could call in, ask questions, and get feedback from me and some other experts.  One question in particular caught my attention, and because I believe so many people deal with this kind of thing on Read More…