Most Recent Articles

The Most Important Newsletter I’ve Sent ALL Year (Nothing to Do with Fitness or Nutrition)

Hey, it’s Joel, and I’ll be the first to admit that the subject line of this article is pretty bold.  That said, it’s true, and perhaps even crazier is that today’s topic actually has nothing to do with fitness or nutrition. You see, I’m sitting at my computer writing this to you Read More…


BAD NEWS if You Eat Potatoes or Drink Coffee…

If you’re a potato or coffee lover like me, then I’m afraid I’ve got some bad news for you…unless you’re religiously buying organic, that is. You see, as a root vegetable, potatoes absorb all of the compounds in the soil in which they’re grown.  For conventionally grown potatoes, this means Read More…


3 Foods You’re Eating the WRONG Way

Did you know that it’s not just the foods you eat, but actually the way you EAT them that matters when it comes to maximum fat burning? For example, if you are eating pre-sliced strawberries, the fat-burning vitamin content of these sweet treats can be compromised due to prolonged exposure Read More…


This Hormone Causes Belly Fat (3 Ways To Reduce It)

Hey, it’s Joel, and today I have a little science lesson for you about your “belly fat” hormone, also known as cortisol.  Cortisol is a hormone that your body releases to deal with stress, and unfortunately, high levels of cortisol have been linked to increased levels of abdominal fat. Want Read More…


This “Healthy” Food Makes You FAT (49% Of Americans Eat It Every Day)

Hey, it’s BioTRUST co-founder Josh Bezoni, and I write this to you today as I sit here eating a sandwich.  JUST KIDDING.  You see, I respect my waistline, and I don’t want to expand it rapidly with the likes of sandwiches, okay?  Unfortunately, 49% of Americans eat at least one Read More…


7 Foods You Should NEVER Refrigerate (Because I Said So)

It’s late at night, which obviously means I’m making frequent trips to my refrigerator.  Truth be told, I am literally standing here with the refrigerator door open, typing this newsletter on my phone as I look for a healthy snack to satisfy my every craving.  Hmmm, what to eat?  I Read More…


The BEST Snack To Eat Before Bed

You’ve probably heard the tip that if you’re interested in losing weight, it’s a good idea to eat slowly and chew your food at least 15-20 times before swallowing.  Doing so allows your brain and body to actually sense that it’s full, instead of cramming a bunch of food down your Read More…


ONLY Weigh Yourself On THIS Day Each Week (Not Today)

When it comes to tracking your weight loss efforts, did you know there’s ONE day of the week that is better than all the others?  It’s true, and a new study by the Public Library of Science discovered that the best day each week is Wednesday.  Let me explain. First Read More…


THIS Veggie Reduces Cravings For Sweets & Fast Food By 95%

Reader Question:  Coach Josh, do you have any quick tips to curb my appetite and reduce my cravings?  It seems that snacking is always the death of my diet!  I’ll be doing well, and then a craving comes…and I cave.  Help! Josh’s Answer:  Do you eat spinach?  If you don’t Read More…


The #1 Cause Of A SLOW Metabolism (Affects 99% Of People)

And the answer is… drum roll please… Something you may have done a lot of: Dieting. Particularly in the form of “crash dieting” where calories are restricted for extended perdiods of time. Both crash dieting and chronic dieting can and will wreak havoc on your metabolic rate, as is clearly Read More…